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In 1962, Marlene Dietrich hosted a UNICEF gala. Her commitment to the humanitarian organization was an expression of her deep compassion and responsibility for the most vulnerable in society. Through her influential voice and advocacy, she helped raise awareness of the needs of children in need and improve the lives of countless young people. Her participation in the 1962 UNICEF Gala is an example of her humanitarian legacy and boundless generosity.

12 AM Coaching


The name 12AM is a tribute to a legend, as 12 Avenue Montaigne in Paris is an address closely linked to Marlene Dietrich.

Dietrich, one of the most famous and influential film stars of the 20th century, had an apartment in this elegant Parisian district.

Her apartment at 12 Avenue Montaigne was not only her home, but also an important meeting place for artists, intellectuals and personalities from all over the world. Dietrich was known for her exquisite taste and sophisticated personality, and her home reflected this.

Marlene Dietrich was a fearless advocate for freedom. Her life and career were shaped by her unwavering pursuit of independence and self-determination. As one of the first German artists to speak out against Nazi rule, she courageously risked her career and reputation for her beliefs.


Both on stage and in her private life, she embodied the ideals of freedom, self-development and individuality. Marlene Dietrich inspired generations of people to stand up for their rights and pursue their dreams, regardless of the obstacles that stood in their way.

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